What more important, website or social media?
Social Media Network has been the most powerful marketing tool used in these days by most of companies and organizations or even persons. So, its ease of access has been the predominant reason that organizations tend to move towards social media marketing.
Does social media network deliver the company’s message powerfully enough?
The success of your business depends on how you communicate your values to your clients. Hence, there is no other place than a website where you can deliver such compelling message and influence your prospects to clients.
Many businesses today assume that, by only appearing in social media that would be enough to increase their client reach and revenue. The reason behind this is the usage of social media platforms. It is without a doubt that, most people in this modern age use social media in their day-to-day communication. Hence, organizations strategies their campaigns to attract their target market through most popular social media platforms such as Facebook, Twitter, LinkedIn, Pinterest, Instagram and Google Plus.
But what they do not realize is the challenge of getting heard through the noise. In order to be heard by their target markets, organizations spend a considerable amount of money for paid advert campaigns on social media. However, the organic reach of these campaigns are below expectations. But, with a great website that is marketed well, the targeted audience can find the company and its products and services with ease.
If a company has its own website, that is their hub of business where, the company has complete control over it. Thus, it is the first online impression the public has of your business. However, in social media, the control over your page is restricted by competitor adverts, chats, posts and many more. Hence, the message you desire to deliver will be distracted by this wide array of features and functionalities.
The first place a potential client would search for information on any product or service that they wish to purchase is on a search engine. If you do not possess a website, you are missing out on a vital form of communication, making it more difficult to spread your message. However, ‘it is to be kept in mind that, the second page of google is the best place to hide anything’. Hence, for businesses to compete globally, they have to strategies in a way that enables them to be heard by their target audience in the World Wide Web.
Creating a website helps to get businesses or customers.
First without much marketing you may be able to get some businesses but to get more businesses you need to do marketing or promoting your online shop or office.
Basically you can use social media services such as facebook and LinkedIn its good for beginners but using a professional social media marketing company with a good budget would give you the privilege over the competitors most often.
Then you have to consider search engine optimization service. This is a long term process where you will be able to get benefited only after certain time where it’s depends on the competitors rank. If you need a good search engine optimization service at an affordable fee, visit our SEO friendly web design.
Google Adword is also ideal for promoting your virtual shop or office online. The cost would depend mainly on competition for ads. Basically this you can get done with our google Adword services or you can get this done after careful study where this would need some good budget to see an effective result.
Saedx is reliable web designing company which is ready to offer you not only creating the websites but we are ready to provide you the marketing service as well for your virtual business or shop online. So let’s hear your idea and dream website online and we will help you in making it a reality together with promoting it in web space….
conclusion
Website is more important than social media.
Social media network is the best integrated marketing platform for an organization to promote their global presence.
Businesses should consider social media as a tool to divert traffic to their website in order to communicate the message to their potential clients.
Businesses should keep in mind to not use social media as a replacement of a website but to engage clients towards their businesses.
